Seven Star Digital acquires gambling comparison site


Online gambling comparison company Seven Star Digital today announces that it has agreed to acquire the casino, betting and bingo affiliate website and its associated assets.

The purchase represents Seven Star Digital’s first acquisition, having focused on organic growth of its own comparison sites to date. The sale price has not been disclosed. is primarily focused on the UK market across multiple verticals, and will be launched in new international markets as part of a range of enhancements to the product offering.

Commenting on the purchase, Seven Star Digital Founder & CEO Luke Eales said: “We are delighted to complete our first acquisition and are excited about the potential to grow into something special. The website fits well with our strategy to build out quality global assets with high growth ceilings. It also has a good revenue base to build on over the coming months.

“Our team is eager to get to work on the site and help it reach new heights. Early priorities will include local launches in a range of English speaking markets including a number of US states, plus a product review with the aim of providing tools and resources that help users find bonus offers and deals that match their preferences.”

The newly acquired asset joins other comparison brands at Seven Star Digital including and